Established in 2014, self-proclaimed “lifestyle choice” British womenswear brand Pretty You London launched with an ambition to combine an elegant and glamorous feminine style with unrivalled quality to set themselves aside from the competition offered by high street retailers.
Each piece produced by Pretty You London is designed in-house, utilising lavish materials with palatial finishing touches, introducing a sense of luxury to the homes of their customer-base, while being affordable and the best value for money.
The brand is both timeless and contemporary in aesthetic, an appeal which has seen the brand recognised all over the world, and aspire to change the face of loungewear.
So, who is the Pretty You London customer?
A woman who embraces her femininity, and isn’t afraid to have fun. She has a love of fashion, and takes pride in her appearance, whether it’s a quiet night in front of the TV, a day spent in the office or a night out with friends enjoying drinks and conversation. For every mood, there’s a piece of Pretty You London designed with the customer in mind.
In the opening months of 2017, the London brand released their Spring Summer 17 range with the warmer months ahead in mind. Accompanying this was the brand’s first ever loungewear collection, which features stunning Swarovski crystals and elements, because “after all who doesn’t want to constantly sparkle?”
The brand’s new slipper collection features beloved classic designs such as the glamorous toe-posts and adorable one-bands, to the new and exciting foot-bed slider shapes and an espadrille-esque mule, all of which feature comfortable padded soles for maximum comfort. For those chasing the sun on foreign shores, there are also a pair of feminine flip-flop styles available, perfect for crossing sandy beaches or wandering through sun-kissed streets in search of the most exotic tastes.
With styles ranging from soft textures and playful faux fur to delicate silky bows and trims to a stunning and sophisticated, feasible style, sure to fit the styles of the most trend-setting fashionista to a mother with a taste for the luxury life.
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