Gruhme – Trust, Not Egos.


gruhme luxury fragrance

Gruhme

 

The last time we met up with fragrance connoisseur and CEO and founder of men’s luxury perfume, Gruhme, Robert Hallmark, we discussed the brotherly camaraderie present throughout his brand’s workforce. This month, we delve deeper into the Gruhme team, and how this string of personal relationships enhances the British fragrance as a product.

Speaking almost like a philosopher musing the meanings of life, Robert opens the conversation with a statement which, from what we’ve learned, is apparent in the daily workings of Gruhme – “There is nothing so wasteful as a good idea going unheard.”

 

Gruhme Mens fragrance

Rob Hallmark, Founder and CEO of Gruhme

 

His words radiate a democratic sense of togetherness, that everybody working within the Gruhme family’s voice is heard. This in turn makes for a more productive, lively and fresh working environment – if the workforce feel that ideas have to come from the top down, then the working environment is bound to suffer, in an almost dictator-like sense, without a sense of personal addition or character.

Robert backs up this sense of community with a metaphor. He raises a question, a situation I’m sure everybody can relate to in everyday life – when walking into somebody’s house, you notice a cracked windowpane. Is it better to say nothing for fear of causing offense? The passive aggressive nature of the British, combined with an avoidance of confrontation, leads us to believe this would be wise.

 

Gruhme

 

However, Robert begs to differ. Speaking passionately about employee input – and I use the term ‘employee’ loosely – Gruhme seems more like a community than a hierarchy – Gruhme’s founder confidently states “I want someone to walk in and say ‘this would look much better if that window was fixed.’” The former lawyer-turned-perfumer emphasises the importance of giving a positive statement, rather than state the obvious. Robert encourages the team behind the luxury men’s fragrance to raise points of how they feel the business could benefit, as opposed to merely stating any flaws they may see within the product. “So long as someone is motivated by the greater good of making things better, then I want them to be able to say what they think. Because you know they care you are more willing to take their comment at face value, and not see it as a personal affront.”

As the old adage goes, honesty is the best policy, even within a modern business environment. Communication is key, keeping the cogs in motion without any hindrance and a mature approach to work. Robert concludes with a firm statement, “We need people who can talk openly to each other and for no one to get upset about it – that takes a close working relationship and one based on trust, not egos.”

 


 

Find out about Gruhme at:

 


 

“Sand and ideas – that’s all it is.”

“Sand and ideas – that’s all it is.”

Since opening the TSZebra studio in 2004, with not only a dream of exhibiting her own artwork founder Deborah Moses’ vision  attracts students from all over the world.

Chamberlain & Co – The Birlingham Box

Chamberlain & Co – The Birlingham Box

  Situated in Worcestershire, West Midlands, Chamberlain & Co have been producing beautifully sculpted fine […]

British Airways – A Century of Circumnavigation

British Airways – A Century of Circumnavigation

It’s early morning and you find yourself perched on one of the many, for lack of a better word for them, benches dotted around the boarding gates of Manchester Airport.

This Month in British History

This Month in British History

In this month in British History, the Coronation of Queen Elizabeth II took place at Westminster Abbey on the 2nd June, 1953.

Creativity in Lancashire

Creativity in Lancashire

Hosted by MWL Events, a company who embody the word ‘artisan’ by holding only the finest quality handmade craft events.

Morris and Mullins Rule the World

Morris and Mullins Rule the World

Congratulations are in order as Rule the World gallops to victory at the Grand National 2016.

Yes Chef – A Culinary Conversation with Aiden Byrne

Yes Chef – A Culinary Conversation with Aiden Byrne

  Aiden Byrne is an award winning chef and owner of Manchester House, a luxurious […]

Bespoke British Pens – A Calligrapher’s Christmas

Bespoke British Pens – A Calligrapher’s Christmas

  Native to Mexico, the poinsettia is a vibrant and fruitful flower whose foliage is […]

Zoella – YouTube star confirms rumours with #ZoellaLifestyle

Zoella – YouTube star confirms rumours with #ZoellaLifestyle

  One of the most influential online personalities finding themselves in the media spotlight today, […]

A Royal Parade; Trooping the Colour 2016

A Royal Parade; Trooping the Colour 2016

The Foxley Docket looks ahead to Her Majesty’s ‘official’ birthday, celebrated with the annual patriotic parade known as ‘Trooping the Colour’.

Rick Stein’s Long Weekends

Rick Stein’s Long Weekends

  With over 20 cookery books and 30 television programs under his belt, it’s fair […]

Novocastrian – Hardy Northern Souls

Novocastrian – Hardy Northern Souls

  Between the 21st and 24th of September, the latest addition to London Design Festival […]

 


 

 

subscribe to foxley docket magazine, luxury magazine